Our Team


Veleka D. Allen, PhD
  • Founder %

Veleka D. Allen, PhD

Veleka D. Allen, PhD is the founder of Vital Analytics, and has a background in psychometrics, epidemiology, and biostatistics. She is certified in both health education and Base SAS programming, and holds a doctoral degree in Psychometrics from Fordham University. Veleka has held employment positions in the pharmaceutical industry, educational testing sector, and public health arena.

Tanya Lewis, MD
  • Chief Medical Officer %

Tanya Lewis, MD

Tanya Lewis, MD is the Chief Medical Officer of Vital Analytics, and a double board certified adult, child, and adolescent psychiatrist. She practices psychiatry in New Jersey treating predominately children and adolescents. Tanya attended medical school at Drexel University College of Medicine and completed her residency and fellowship training at St. Vincent’s Hospital in New York.

Richard D. Roberts, PhD
  • Chief Advisor %

Richard D. Roberts, PhD

Richard D. Roberts, PhD is the Chief Advisor for Vital Analytics, and is currently Vice President and Director of the Center for Innovative Assessments, ProExam, New York. His main areas of specialization are psychological and educational assessment, with a special emphasis on developing and researching innovative item types for the measurement of both cognitive and noncognitive factors. Rich has over 150 publications on these topics.

Vital Analytics works with many consultants who have an extensive knowledge and expertise in psychometrics, epidemiology, biostatistics, psychiatry, social and emotional learning, medical writing, education, and conducting and publishing independent research.